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Adam Lindemann, 39
Chairman
Mega Communications
Growing up in a wealthy family, Adam Lindemann went to grade school at the Lycée Français in Manhattan, where he became fluent in both French and Spanish. As a teen, he spent his summers skiing in Argentina. He majored in Spanish literature at Amherst College.
So, when the blue-eyed scion and third-generation entrepreneur went into business, he stuck to what he knew best. He founded Spanish radio broadcaster Mega Communications four years ago.
The timing was right. The 20-station company is growing rapidly, right along with the Hispanic population. Revenues reached $20 million in 2000, a 100% gain over the year before.
Mr. Lindemann made his boldest move yet late last year, entering New York City in September with the first Spanish all-news station, at 1380 AM. He’s taking on entrenched outlets, including salsa and merengue station WSKQ-FM and WADO-AM, a news and talk format. He’s also hoping to siphon off Spanish-speaking listeners from news powerhouses WINS-AM and WCBS-AM.
“I wanted to expand to a top 10 market and make an impact,” says Mr. Lindemann. “Being in New York puts Mega on the map.”
Mr. Lindemann honed his business skills after finishing Yale Law School with a job on Wall Street at Oppenheimer & Co. He then started his own investment firm, Lindemann Capital Partners.
When he became interested in broadcasting, his father, and biggest supporter, George—who made his fortune in the cable and cell phone industries—gave him guidance as well as seed money. Now, the younger Mr. Lindemann is the one offering advice: Earlier this month, he was appointed to the Bush-Cheney Federal Communications Commission Advisory Committee.