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rule Emmerce Yourself

You've just entered Emmerce, the first and only Webzine that explores the emerging electronic commerce (mine?) field. Our mission is to probe the pivotal technologies and prevailing business opportunities and challenges that enshroud the nascent digital economy. Our multimedia medium will let you explore electronic commerce developments across various dimensions in both the business-to-business and business-to-consumer sectors.

Emmerce, moreover, will give you the opportunity to join a "wired" community interested in sharing electronic commerce experiences -- good, bad and ugly. Updated fortnightly, our feature articles, technology analyses, commentaries, technology tutorials and whiteboard forums illuminate proven ways to plan, design, build, manage and extend your electronic commerce systems. And, most important, they will highlight potential potholes that could derail your organization's best intentions.

Emmerce is aimed primarily at IS professionals and business managers in sales, marketing, customer support, procurement, product development, inventory management and supply chain logistics who together are playing key roles in crafting electronic commerce strategies in their organizations. Because of the mulidisciplinary nature of the audience, Emmerce gets as technical as need be, but you don't have to be an MIT graduate to understand what we're talking about. (We will strive to define all geeky terms beyond what's generally understood in the business world.)

To help guide you along, we make extensive use of hyperlinks that allow for quick access to related points of interest within Emmerce, as well as to other online resources.

Emmerce is an online companion to Computerworld, the world renowned, award-winning newsweekly that has served IS professionals for almost 30 years. It complements Electronic Commerce Journal, Computerworld's twice-annual special magazine supplement. Emmerce represents Computerworld's "Webzine" publishing debut. Come on in. Get comfortable. Emmerce yourself. Tell us what you think. E-mail Editor Alan Alper (alan_alper@cw.com) or Executive Editor Mary Brandel (mary_brandel@cw.com).



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