Recent Stats

December 2001

Monthly Impressions 15,456,211 Monthly Visitors 5,214,113 Average Daily Impressions 452,215

Welcome to TheOneRing.net's Advertising Page. TheOneRing.net is the world's most popular website for everything and anything related to J.R.R. Tolkien and his works. Over our history, TheOneRing.net has been the leading source for news, community and offline activities for fans worldwide. From creating Line Parties for the release of the Lord of the Rings films, to hosting the largest online database of Fan Art, TheOneRing.net is truly forged by and for fans of J.R.R. Tolkien.

• TheOneRing.net is one of the original and most trusted Tolkien websites.
• We serve a worldwide Tolkien audience. There are at least 5 updates a day across the site, with our frontpage news being updated almost hourly.
• We average 14 million ad impressions a month. Over 400,000 a day.
• We have the largest collection of Tolkien fan artwork, wallpaper and multimedia on the internet.
• Our chatroom, Barlimans', is the most popular Tolkien discussion forum online with 24 hour moderation and a family friendly environment.
• We have the most popular Tolkien e-zine online: Green Books.
• TheOneRing.net is the home of the official Peter Jackson fan club.
• Gaming Havens leads the Tolkien gaming world with news, information and interviews.
• Our staff is composed of over 51 volunteers in 16 countries. They are the most dedicated and creative Tolkien fans online.
• Not one staff member, not even the founders, make a penny from their work on the website.
• The money we make goes directly to site expenses, events and charity. (Last year, TheOneRing.net donated over $10,000 to charities worldwide. View our charities page for more information)
• We promise to maintain the integrity of the advertising and our website. TheOneRing.net was founded as a family website, and it will stay that way.

• Target ads for specific areas of TheOneRing.net. (Gaming Havens, Green Books, Barlimans, Shop, etc)
• Offer customization for the time and date your ad will appear.
• We are quite open to working with small business and advertising needs. No ad campaign is too small!
• TheOneRing.net is open to discussing personalized needs and can work out a customized advertising package with you in mind.

• Banners are priced per CPM (cost per thousand impressions) for standard ad banners. (standard ad banners are 468x60 JPG or GIF images under 15K in size)
• Advertisers are provided with access to view their stats online.
• Up to five banners can be used in your campaign with no extra fees.
• We are willing to quote non-standard ad types. Ads containing HTML, Shockwave, Flash, alternate image formats, and alternate sizes are possible.

• Advertisers with Tolkien specific products and banners have achieved over 2% click-through rates.
• No ad run is too small. We are quite open to working with small advertisers.
• Discounts are available for volume purchases.
• We can offer professional ad banner design from our very own designers.