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Introduction
php|architect is the premier monthly magazine for PHP professionals. Published monthy in both PDF and print formats and distributed worldwide, php|a reaches thousands of PHP enthusiasts every month.
Thanks to its format and its professional layout, php|a represents the perfect marriage between traditional media and electronic publishing. Each issue of php|a contains approximately seventy pages of professionally formatted, high quality content designed to appeal to the discerning intermediate- to advanced-level PHP developer.
As an advertising platform, php|a is optimal for the promotion of PHP- or OSS-related initiatives. Our ads carry the high typographical quality of print magazines and the immediateness of electronic media. We offer you a possibility that no print magazine will ever be able to: hyperlink from your ads directly to your website.
The click-through rate for ads that appear on php|a is usually much higher than that of website-based banner ads. On average, our advertisers report a 10% click-through, with some reporting as high as 75% (depending, of course, on the quality and placement of the ad itself).
If you have a product or service that you want to sell to php|developers then you need to advertise in php|architect!
Rate Card
All advertisements appear in both the online and print editions. Rates are listed below:
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Position/Size
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Description
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1 Month
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3 Months
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6 Months
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12 Months
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| Second Cover | The second page of the magazine. | $1,850.00 | $1,757.50 | $1,665.00 | $1,480.00 |
| Full Page | One full page in the magazine's body. | $1,500.00 | $1,425.00 | $1,350.00 | $1,200.00 |
| Half Page | One half page in the magazine's body. | $800.00 | $760.00 | $720.00 | $640.00 |
| Third Page | A one third page ad in the magazine's body. | $450.00 | $427.50 | $405.00 | $360.00 |
| Full Column | A one column ad. | $880.00 | $836.00 | $792.00 | $704.00 |
Demographics
Our readers are located located all around the globe as follows:
- North America: 40%
- Europe: 35%
- Asia: 18%
- Australia: 5%
- Africa: 2%
In general our readers have strong technical skills and use PHP on a weekly if not daily basis both in their professional and personal lives. We are widely read by members of the core PHP community making us an invaluable resource to reach key PHP people.
Distribution
Every month php|architect is downloaded by over 25,000 people. Every month we also release one free article as a PDF file which gets downloaded by over 60,000 people.
To advertise solely in our free article pdf file, please contact sales directly. Our print edition is new and our circulation figures haven't been released yet.
Delivery Format
All our ad formats are based on a full-colour (RGB or CYMK), letter-size page. We do not require bleeding.
Ads can be submitted in either EPS (preferred) or PDF format at a minimum of 300 dpi. Please keep the bitmaps to a minimum, relying as heavily as possible on vector art and fonts where possible. We reserve the right to refuse ads that are too graphics-intensive.
When submitting your ad as an EPS file, please ensure that all the fonts you use are embedded in the EPS. Please do not convert your text to line art, as that will cause the quality of the ad to degrade significantly.
For More Information
For more information on the ad format, please contact our art department at artdept@phparch.com. For sales information, please write to our sales department at sales@phparch.com.
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