Press Release
July 16, 2007
Viigo Goes International: Establishes Partnership With European Publisher Jakajima
Toronto, ON, and Nuenen, The Netherlands - Virtual Reach Inc., developer of the breakthrough Viigo™ mobile platform, announced today that it has partnered with Jakajima, a publisher of technology and telecommunications magazines in the Benelux region of Europe to distribute Jakajima content to BlackBerry® smartphones.
Beginning today, subscribers to Jakajima’s primary publications (autoConnect.nl in the Netherlands and ConneXie.be in Belgium) as well as a popular blog dedicated to mobile (Allaboutmobileos.com) will have mobile access to this content via Viigo. This will complement the rich content already on Viigo, which includes breaking news, sports, weather, stock market updates, entertainment and thousands of other RSS feeds.
“As a publisher active in the telecom, ICT and Consumer Electronics industry, we not only write about these markets, but are early adopters of leading edge technology ourselves,” commented Pieter Hermans, CEO of Jakajima. “Virtual Reach provides us with an excellent platform to mobilize our content, and we, in turn are happy to help Virtual Reach extend their presence in Europe.”
Jakajima will promote Viigo through its online properties as well as their weekly eMail newsletter. There, users will have to option of installing the application in a matter of seconds.
The Viigo platform delivers a highly optimized mobile experience that addresses the challenges of delivering content to mobile devices, and circumvents the limitations of the mobile browser. It also allows partners like Jakajima to mobilize their content in a clean and efficient manner, providing their users with a compelling wireless experience.
“Partnering with a European publication is an important milestone for Virtual Reach,” commented Jay Steele, CTO and Founder, “It demonstrates our commitment to a global user community.” he added.
Viigo’s Content Library, which gives users one click access to a wide variety of the web’s best content and services, will now showcase a rich array of international content, available in many languages. Initially, the Jakajima content will be released on Viigo for BlackBerry smartphones from Research In Motion (RIM) (Nasdaq:RIMM; TSX:RIM) only, with other mobile devices being made available shortly thereafter.
About Virtual Reach Inc.
Virtual Reach is a leading developer of mobile application software. The Virtual Reach platform, Viigo, not only offers an unparalleled mobile user experience, but because it is built on industry standard RSS technology, provides companies with the fastest possible way to mobilize content. With its flagship product, Viigo, thousands of users across the world already enjoy Breaking News, Sports, Entertainment, Weather, Markets, Blogs or any RSS Feed they want, at the touch of a button, wherever they are. Always live, always on, always available.
Founded in 2004, Virtual Reach is a privately owned company with its corporate head office in Mississauga, Ontario. For more information on Virtual Reach and its RSS solutions for wireless and mobile platforms, please visit www.virtualreach.com.
Virtual Reach has also partnered with Rogers Wireless to provide a private label version of Newsclip to its customers. Rogers Newsclip can be downloaded directly from the Rogers Navigate mobile portal.
About Jakajima
Jakajima is the Benelux authority and platform in terms of knowledge of and information on Telecom, ICT, and the consumer-electronics market. This is realised by our two divisions 'market intelligence' and 'innovation', who implement the following activities on our own account or on behalf of third parties.
Market Intelligence
This incorporates all publishing and media projects in Europe
Media projects for third parties, such as sponsored magazines, brochures, internet etc.
Innovation
This includes Market research and product testing related to the markets in which Jakajima operates; the telecom, ICT and Consumer electronics market.
Supporting business development for companies who want to become active in Europe.
Please visit www.jakajima.eu
Virtual Reach, Viigo, the Virtual Reach logo, and Newsclip are all trademarks of Virtual Reach Inc.
The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited. RIM, Research In Motion and BlackBerry are registered with the U.S. Patent and Trademark Office and may be pending or registered in other countries.
