Inventor Spot

Patent it Yourself. Pressman's book is perhaps the "best overview" of what is involved in the writing and filing of a US patent application. The writing is clear and the facts, for the most part, accurate. If you are serious about getting a patent, you should first read this book to give you a solid understanding of the patent process. He makes "learning of complex legal issues as easy as one can imagine".

The Carey Formula: Your Ideas Are Worth Millions

Barbara Carey is a successful inventor and entrepreneur.  Barbara Carey has brought more than 100 products to the market, launched seven companies, and been awarded more than a dozen patents, including her best known the Hairagmi, a very popular hair accessory that has been sold worldwide.

Her book states she has done all this using "The Carey Formula."

Her book focused on how to bring a product to market with the lowest possible up front cost and how to  sell your product to merchants before you investalot of money in production runs. Barbara also provides real life examples of how to use the proceeds from initial product sales to fund media promotional campaigns to further increase sales.

The book provides terrific detail on how to come up with ideas, how to manufacture them, how to promote them and how to sell them. The book is written in a personal and approachable style and presents a hands-on  step-by-step guide to "making it" with your ideas in the business world.

Stand Alone Inventor. From the creator of four successful inventions, each posting sales in the millions, this book offers step-by-step lessons and real-life experiences that will help aspiring inventors move ahead and succeed with a new product idea. Beginning with the basics of what to invent, how to test it cheaply to see if it will sell, and how to protect and distribute it, "Stand Alone, Inventor!" also offers guidelines on manufacturing and merchandising products from the ground up. Advice on gaining store acceptance, writing a press release and sales material, and getting services for less than what the big guys pay make this book a valuable reference for anyone who wants to turn a simple idea into a million-dollar seller.

Marketing without Advertising. The guide's latest edition is updated to reflect technology-boosted marketing trends, such as international Internet marketing and weblogs. Phillips and Rasberry walk through the reasons that advertising should be a small business's last choice in marketing and personal recommendations should be the first choice; they explain how businesses can most effectively woo those recommendations.

Getting to Yes. You've heard it all before, "be positive, know what you want, invent options for mutual gain." But have you developed a strategy? Originally written as negotiation tactics for lawyers, this book offers advice on getting what you want. It addresses issues such as what to accept from those you negotiate with and what to offer without giving up anything on your side.

You can Negotiate Anything. This straight-talking guide will show you how to get what you want by dealing successfully with your mate, your boss, MasterCard, your children, your best friends and even yourself. As Herb Cohen counsels, "Power is based upon perception-- if you think you've got it then you've got it. Be patient, be personal, be informed-- and you can bargain successfully for anything."

Patents and How to Get One. Handy official guide explains functions of the Patent and Trademark Office, describes a patent, defines such terms as "patent pending" and "patent applied for," discusses patent law, explains what can be patented and the process of registering patents, describes filing fees, and much else—all in simple, easy-to-understand language. Designed specifically for nonattorneys, this indispensable handbook will be of value to inventors, patent applicants, students, and other interested parties.

From Profit to Patent. The process of creating an invention, protecting that invention, and bringing it to the marketplace can cost you a bundle. In today's highly complex and competitive world of business, not knowing what to expect and what to do will almost always guarantee failure. To help innovative individuals learn to navigate around the many pitfalls of inventing, Bob DeMatteis has written an up-to-date guide to all the important steps involved in the invention process. The information, forms, insights, and advice found in this book are reliable and easy to understand. The guidance offered by Bob DeMatteis will allow any individual with a creative streak to sail around potential problems and set a course towards a successful launch.

Product Idea to Product Success. Whether it's a new product idea or service, inventions abound. Coming up with the idea is one thing, getting it to fly is another. In his new book, Product Idea to Product Success: A Complete Step-by-Step Guide to Making Money from Your Idea, author Matthew Yubas offers readers a comprehensive, complete, practical, and easy-to-understand guide to the process of bringing an invention to market.

Uncommon Marketing Techniques provides small business owners with expert advice on reaching their best market with alacrity and economy. With humor and insight, author Jeffrey Dobkin tells them how they can: avoid common mistakes, find the right market,create good marketing and publicity plans, write good direct mail packages, use classified ads effectively and much more.