Harrison: No Wii price drop for now
Soon-to-be-ex Nintendo executive says scarce console will bear $249 tag for the "foreseeable future."
With all three next-generation consoles in play, many are looking to this holiday season as a good indicator of the future of the console race. Looking to get a leg up on the competition, Microsoft and Sony have undergone much-publicized price jiggering and repackaging in recent months to help lure frugal shoppers to their console.
However, that won't be the case for Nintendo's Wii. Speaking to Reuters, Nintendo senior marketing VP George Harrison said that the Wii's price isn't budging, at least for now. "We'll stay at $249 for the foreseeable future. We are still selling everything we can make," he said. Of course, Harrison's "foreseeable future" may be skewed, given that the long-time exec announced last month that he would be parting ways with the Mighty N this December.
The news is unsurprising, considering statements made by Nintendo of America president and CEO Reggie Fils-Aime earlier this month. The outspoken exec noted that inventory for the Wii has been and still is selling out within a day of arriving at retail, and said that supply of the console will definitely not meet demand this holiday season.
Latest News
Latest Entertainment Headlines
Much-rumored deal with Live Nation would reportedly give pop star a bonus of about $18 million and a roughly $17 million advance for each of three albums.
169 Comments
For anyone that knows supply and demand, if anything Nintendo should be raising the price. If they raise the price at the moment there won't be such a shortage of Wiis anywhere, and we might be able to see more of a steady stock on shelves.
Login to rate this comment
/ (+0)
MrSickVisionz: Yo kira ... good point there ... but we as gamer shouldn't support a company to not keep their price down, otherwise it will be extreme fanboyism. But trust me, Nintendo if they want, they can totally drop the price at any point in time, cause, in the first place, a console manufacturer isn't supposed to make any money out the box, but with the Wii they are..... thus, a price drop is a piece of cake ... but hey, as someone said here, since this cake is selling out hotly, why drop the price? (strategically speaking) .
Login to rate this comment
/ (+0)
for a console that sells so great it's strange that i know no one who wants one. i think it's mainly children who buy the wii. when i was in a game shop the other day all the children were in the nintendo section looking at DS and wii games whilst the only adults were the parents of these children
Login to rate this comment
/ (+0)
"The sales would sky rocket if they dropped the price to it's rightful one 199"
Not really. They sell out now. They are producing at capacity and selling out everytime. A price drop would just make it sellout even faster, but its not like if they drop the price to $199, they'll be able to MAKE more systems.
Login to rate this comment
/ (+1)
i didnt expect a price drop anytime soon. i mean their console is already the lowest priced.
Login to rate this comment
/ (+0)
I,mnot a fan of any of the sytems i have all of them but I find nintendo cheap in the way they go about their business everything in about profit no heavy invest they made wii as cheap as possible explains 250 price(its a gamcube and 100.00 profit per unit they make quick cheap games to maximise profit to I must say thier competitors dont dot his
Login to rate this comment
/ (+1)
The Wii is already cheap. There is no need to make it cheaper.
Login to rate this comment
/ (+2)
yeah there's no call for that. maybe in a couple of months but not now the wii is doing great as far sells go.
Login to rate this comment
/ (+1)
The sales would sky rocket if they dropped the price to it's rightful one 199$.
Login to rate this comment
/ (+0)
nobody (i dont think) is complaining about the price, price is obviously not affecting sales and there is clearly no other reason to drop it
Login to rate this comment
/ (+2)
@Link256:
How do you come off telling anyone to think before they talk? Yes, Dead Rising was within a year of launch, but none of the rest were! He was almost entirely correct!
And then your list of games: Kameo - terrible and you know it
Perfect Dark Zero - WAY overhyped and you know it Dead or Alive 4 - decent, but nothing to write home about
Burnout Revenge - decent, but nothing to write home about Saints Row - a good game, one point for you F.E.A.R. - another good game, but a PORT of a PC game Call of Duty 2 - a solid game, but nothing amazing
The Elder Scrolls IV: Oblivion - a fantastic game...but a PORT
Come on man. Be serious. Of the games you mentioned, the only one that potentially was a system seller (which is the type of game the guy was referring to, clearly) is Oblivion. Maybe. So take a cold shower, dude and think before YOU talk.
Login to rate this comment
/ (+2)
they shouldn't drop the price...its the cheapest console out there and it is selling the best
Login to rate this comment
/ (+0)
why would they drop the price ? its the best selling console! supply and deman people! 360 and ps3 are despret for sales .
Login to rate this comment
/ (+0)
KevComesRipping did you just call Oblivion an MMORPG, I am sorry but that is wrong, very wrong. Just so you know.
Login to rate this comment
/ (+1)
Link 256: "Next time, think before you talk. Dead Rising was released within the first 10 months of the Xbox 360's life-cycle.
Also, while the 360 did not have most of those games you mentioned, they did have the likes of Kameo, Perfect Dark Zero, Dead or Alive 4, Burnout Revenge, Saints Row, F.E.A.R., Call of Duty 2 and The Elder Scrolls IV: Oblivion, among others, to keep them busy."
Dude I'm sorry but FEAR was ok, and Dead Rising was just alright, and possibly Elder Scrolls (Wouldn't know, don't want to play MMORPG's) was good, but none of those are really killer app's like Zelda, Metroid Prime 3, Wario Ware, the Wii edition or RE4, the Wii edition of Madden, or even Wii Sports. Kameo was every other platforming game with the elements involved ever, Perfect Dark and Call of Duty are just the same old FPS garbage, and Dead or Alive 4 was every other Dead or Alive just shinier, whilst Saints Row was just another Grand Theft Auto rip off (They did it fairly well, don't get me wrong) all these games are the same old stuff. Wii may be reproducing games but they're breathing much more life to the games above and beyond new graphics.
Man, I like playing games like Skate and the new editions of NHL on Xbox and PS3 but other than that there really isn't anything fresh.
Login to rate this comment
/ (-2)
You know there's no need for a price drop when you can buy a console and a game with one weeks pay AND still have enough to pay your bills without going out of your way to save in advance. (I did, day of release) God, that felt like a 'you might be a redneck if..' joke
Login to rate this comment
/ (+1)
Why would they drop the price?
Login to rate this comment
/ (+1)
All wii's are selling, evidently no one's waiting for a price drop anyway. Once demand goes down the price will drop - though I expect that to happen around the time that ps3/360 will drop their prices low enough as well.
Login to rate this comment
/ (+1)
I dont see Nintendo doing this for a while,I mean is still the cheapest console out of the three ,the pressure is on Microsoft and Sony on price points,not Nintendo
Login to rate this comment
/ (+1)
Makes sense. There's no need to drop it in my opinion.
Login to rate this comment
/ (+2)
Nintendo has free wiggle room in price thanks to first year sales. They are being smart and not push a price drop until demand shrinks.
Login to rate this comment
/ (+2)
Worth adding it takes longer to make wii games cos a) lack of hardware power means developers need to actually think of a good game instead of some generic fps, and b) xbox has similar architecture to a PC so it basically got a load of [relatively easy] ports in the first year. That aint gonna work so well on the wii Having said that, it is about damn time N got some games out instead of just bragging about sales figures.
(in bad mafia accent) If Galaxy aint a 9.5 reggie got some explainin' to dooo...
Login to rate this comment
/ (+1)
Now normally I don't post, but I thought this might be a nice thing to add on: Toysrus Canada today sent out an email about the Wii, effective tomorrow, Saturday October 13th:
The Wii will be dropping in price from 289.99 to 269.99, AND there's a 2nd SKU - all it shows is "Wii Console Version 2" when you look it up in the system (I evidently work there). -- It should also be noted that Walmart has an everyday price of 279.99 up here in Canada.
Might be connected to the dollar *smiles gleefully* - but it was $10 more than the competition because it was a nice profit for the company obviously, but if they're dropping the price a whole $20, then it suggests they're getting a better deal from Nintendo, which does suggest the prices are dropping - At least on the buyer's side of things. On top of that, it looks like they're changing their marketing strategy slightly by changing the packaging, something I didn't expect since Wii Sports seems to be the most favoured game among consumers I've noticed.
Don't know what "Version 2" means, but the shipments are expected to arrive sometime this week, so we'll see. Thought that might be something worth making my first post here =)
Login to rate this comment
/ (+1)
wat?!?! people are actually wanting a price drop? i mean its only 250 damn dollars!!!! people how cheap can you get? ok ok i admit that is still alot to pay for just a game system. i mean, the 360 n ps3 are just too many money for video games. anyway still $250 isnt too much. especially for the wii cuz everybody enjoys playing it
Login to rate this comment
/ (+0)
"Everyone needs to calm down. The Wii has only been out for a little under a year and will take time for those great games to come out. I mean, did the 360 get Gears of War, Crackdown, The Orange Box, Halo 3, Dead Rising, and all those other games all in the first year it launched? NO! Give the Wii time."
Next time, think before you talk. Dead Rising was released within the first 10 months of the Xbox 360's life-cycle.
Also, while the 360 did not have most of those games you mentioned, they did have the likes of Kameo, Perfect Dark Zero, Dead or Alive 4, Burnout Revenge, Saints Row, F.E.A.R., Call of Duty 2 and The Elder Scrolls IV: Oblivion, among others, to keep them busy.
Login to rate this comment
/ (+0)
Meh... I'm just staying away from consoles this gen other than I occasionally pick up my Bro's 360. I just have fun playing old **** on the PS2, good ol' PC, PSP, DS... I always seem to have a single player game to play to, and thats not counting replays. Wii just seems bleh, holds no interest to me, friggin Game Cube, smashed into a Ipod esque look then gave it a TV controller...
Login to rate this comment
/ (-1)
250$ is a decent price for the Wii, although they are pushing it. Just think about how hard it would be to find a Wii if the price was lower though.
Login to rate this comment
/ (+0)
DaHulkster "What an overpriced GIMMICK with stupid minigames"
It's funny, I believe I remember hearing these same people cry "fad" and "gimmick" when the DS came out and that was what...51 million units ago?
Login to rate this comment
/ (+2)
Translation... Wiis a darn good deal @ two ferty nine, go get yerself one!
Login to rate this comment
/ (+2)
They're going to milk that $250 for all it's worth.
Login to rate this comment
/ (+1)
Tom Magrino, shame on you! You made a spelling mistake! 2nd paragraph, last 2 lines. Here, allow me to correct it for you...
"...given that the long-time exec announced last month that he would be parting ways with the Mario Factory this December."
Sniping sarcasm aside, I believe this is one of the first news articles exlusively concerning the Wii in a good long while that hasn't used that description. Such crass generalisations, while "light-hearted" shouldn't be used in official news articles. Even if Nintendo wanted to change their image, how would they do so when there's supposedly unbiased journalism not-so-subconciously suggesting the opposite. It feeds troll-ish fanboys and provokes needless argument.
Ranting aside, the only issue I have with the current price is that there's still precious few games really worth investing my money in. I'm of the opinion that paying more for a console if it has a lot to offer is a better option than paying less for something with such vast software limitations, which currently, the Wii is suffering from.
I hate to sound like I'm bitter of my purchase or of Nintendos current success, but the Wii will continue to feel like something of a (dare i say) "gimmick" in my eyes until there are at least a handful games that really, truly do the controls justice. I would dearly love to eat my own words, I'm just getting a little bored of waiting to do it.
Login to rate this comment
/ (+1)
Everyone needs to calm down. The Wii has only been out for a little under a year and will take time for those great games to come out. I mean, did the 360 get Gears of War, Crackdown, The Orange Box, Halo 3, Dead Rising, and all those other games all in the first year it launched? NO! Give the Wii time.
Login to rate this comment
/ (+0)
I didnt expect it, but still, this is disappointing
Login to rate this comment
/ (-2)
Nintendo has no reason to drop the price of the Wii, it's still flying off shelves. Hell, I haven't even seen a Wii in store yet.
Login to rate this comment
/ (+3)
Instead of a price drop, how about just making more Wiis? or maybe some bundles would be nice...
Login to rate this comment
/ (+5)
"I've got a crazy idea. How about keeping the $250 price but actually putting Wii Sports in a a real DVD case as opposed to the crappy cardboard. Is that too much to ask for?"
They actually do that for the PAL wii's I know because I have one.
Login to rate this comment
/ (+1)
I wouldn't either. Seriously, if you dropped the price, imagine the speed the Wii's would go out...
Login to rate this comment
/ (+5)
It's already cheap as it is.
Just produce some more!
Login to rate this comment
/ (+5)
The Wii is too overpriced for what you get. I mean sure its a package of decent processing power into a VERY small box that consumes VERY little power (big plus for me cus electricity is very expensive where I live) but the 360 is like a hundred dollars more, 50 if you want the core And the 360 is atleast 9 times stronger than the wii.
Login to rate this comment
/ (-9)
I remember in an article that this Beatles wannabe was leaving Nintendo? Now what...anyway:
Ninty doesn't need a price drop I mean they have the fastest selling console out of all three next gen consoles, so there's nothing.
Login to rate this comment
/ (+2)
"We'll stay at $249 for the foreseeable future....we dont want to bury the PS3 right now... we like to be fair"
that was his thinking i could tell...
Login to rate this comment
/ (+9)
Supply and Demand. The price isn't going anywhere until the only people left to buy one are on welfare.
Login to rate this comment
/ (+6)
It would have been nice if they sell the Wii console without Wii Sports for 199 dollars. Or even, instead of that sports game, they can add Wii Play to their console for 249. It would still be a great deal that I would recommend to everyone, including first time gamers.
Login to rate this comment
/ (+3)
I have, and love my Wii system, but they really (I mean REALLY) need to start making real games for this machine. It has some brilliant capabilities, but for those of us who consider mini games the last refuge of the untalented developer there are at best two or three games per YEAR worth buying. I loved Metriod Prime Corruption, but I had to take time out from Bioshock, Halo 3, and Orange box(all released in less than two months) to play it. If MS can put out that quality on a new machine that developers love to complain about the cost of making games for then where are the great games for the system they know inside out and backwards? 3/4 of the stuff released for wii I would be embarrassed to use as a coaster for fear of what it might do to the drink I set on it. I find the extras ("channels") included with the Wii to be great. Why, you can even watch some of the video from the net on your TV!(sarcasm. Why only flash 7 in the browser?). I am very happy with my wii( can you imagine what I`d write if I weren`t?) but I am tired of wondering where the games are. "We were caught off guard by it`s success" can only go so far. Did developers think literally NOONE was going to buy one? They supported the Dreamcast better than this, and the Neo Geo Pocket Color had a more robust release schedule of full length games than the wii so far. I guess I`ll have to be content checking up on my photos(yep, they`re still there) and playing the GC games I never bought before until they realize that hardcore gamers are interested in innovation too, and we tend to buy more games than people who have to have all kinds of safety devices so they don`t hurt themselves (next , the Wii Helmet and body suit, included with every wii mote.....) If they don`t start addressing this issue it won`t matter what the system costs. It`s almost like an iphone without a dial tone at this point.
Login to rate this comment
/ (+1)
sounds reasonable to me, i think nintendo's doing just fine
Login to rate this comment
/ (+4)
I've got a crazy idea. How about keeping the $250 price but actually putting Wii Sports in a a real DVD case as opposed to the crappy cardboard. Is that too much to ask for?
Login to rate this comment
/ (+13)
puppiemaster
Never heard of it, cant be a big chain
Yeah it only has stores in the Benelux (Netherlands, Belgium and Luxemburg), and i think my store is the only store that probably sells the Wii for 240 euro, because i haven't seen it anywhere else, but still its a price drop right
Login to rate this comment
/ (+0)
EYEInferno
Uhm, not that its much of a difference, but at my work they sell the Wii for 240 Euro and not 250 Euro (normal price).. (I work at Bart Smit in The Netherlands)
Never heard of it, cant be a big chain
Login to rate this comment
/ (+0)