WIRED MAGAZINE: Issue 16.06

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Where It All Began: Images From Wired's Early Days

By Allison Roeser Write to the Author   
05.27.08 | 12:00 AM

CNN introduced Wired magazine in January 1993 by saying it was "a combination of high technology with rock 'n' roll delivery." Rossetto & Co.'s initial advertising campaign -– wild postering and bus signs in five cities -– had the tagline: "Finally, a Magazine for the Digital Age." Here, Wired's cofounder Louis Rossetto talks with CNN in December 1992, just before the launch.

Photos courtesy of Louis Rossetto

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