Coverage of what is truly interesting in the film world

TOP STORY:

Chris Thilk

Chris Thilk is a long-time movie blogger and has added Director of Marketing here at Spout to his list of life achievements, where it joins appearing on "Bozo's Circus" at age 10, being told to take off an apparently offensive shirt before entering Six Flag's Great America and deciding that two kidneys were one more than he actually needed. He currently writes the Movie Marketing Madness blog (http://www.moviemarketingmadness.com/blog) and has previously contributed to Cinematical.com during the Karina Longworth Era. Chris has also contributed columns on movie marketing and related topics to iMediaConnection.com, Brandweek and MediaBullseye.com and has written about advertising and marketing for the now-defunct AdJab and the still-somehow-functioning-without-him MarketingVox.com. He lives in the Chicago suburbs with his family, including two boys who he tries to school in the ways of the Marx Brothers whenever possible

Recent Posts

Telluride 2008 line-up reactions

posted 1 week ago

Telluride’s surprise program this year is, well, surprising. Will the fest still be a launch pad for Oscar contenders?

2008 Telluride Film Festival line-up announced

posted 1 week ago

The 2008 Telluride Film Festival list of movies was revealed this afternoon. Our team on the ground is going to be back with more commentary on the selections but it looks to be an exciting and eclectic festival this year as usual. You can also stay up to date here on SpoutBlog or join in [...]

Movie Characters Who Should Use Twitter

posted 2 weeks ago

Twitter, the popular micro-blogging service, has turned into a powerful tool in the hands of not only consumers but marketers of all stripes as well. Comcast, Paramount Pictures and a handful of others have all latched on to it as a way to communicate with customers, acting not only as a distribution platform but a [...]

August: A 1.0 movie in a 2.0 world

posted 2 weeks ago

Being in the wrong place at the wrong time is the basic premise for many tales of woe. Shakespeare’s tragedies are largely built around the idea that a particular character overheard a snippet of a conversation at an inopportune time or had the misfortune to be arriving at the tail end of an epic age, [...]

The Boundaries of R-Rated Advertising

posted 2 weeks ago

The past two weekends have seen the release of two big, R-rated comedies, first Pineapple Express and then Tropic Thunder. Both featured stars who have, at least occasionally, dipped their toes into family friendly film waters and who have developed big followings across all age groups.
Both movies marketing campaigns also featured red-band trailers. Others and [...]