Video: Teddybears (ft. Iggy Pop): "Punkrocker" (Cadillac commercial)
In "Punkrocker",
Iggy Pop's near-monophonic slur rolls over Teddybears' instrumental better
than we first imagined when we heard of the artists' collaboration. Iggy must've known it would work, however, because according to a
press release, it was he who sought out the guest-happy Swedes after hearing the initial
version of the song through a mutual friend.
But if you're all up-to-date on Teddybears' Soft Machine, which landed in America this September, you're caught up on the song's back story, as well as the fact that it's pretty damn sweet.
What might come as a surprise, however, is the song's placement in a new Cadillac commercial. That is so not punk rock.
I mean, let's be honest-- we'd jump at the chance to own the car, but picturing Iggy and a trio of suited bears hanging their arms out a Caddy window (as awesome as that might sound) does not fit the track's aesthetic.
The commercial itself, which documents the evolution of the Cadillac, is admittedly very good-looking, but it's not the type of clip those who claim to be "bored with being God" would be expected to provide with a soundtrack.
So Iggy and Teddybears are crushing our idea of what punk rock is. Which is totally punk rock. Talk about coming full circle (or at least pulling donuts in a pricy automobile).
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