Pitchfork

Now all Playboy needs is drugs. The magazine will add rock'n'roll to its tried and true sex-sex-sex approach with a project titled "Rock the Rabbit" that will debut in February.

According to a press release, Rock the Rabbit invited an enormous crew of musicians to design t-shirts offering "their own personal stamp on the Playboy brand and logo" in cooperation with Playboy's Annual Sex and Music Special Issue. Contributors include the Flaming Lips, Rhymefest, Lil Jon, Metric, Soulwax, former Luna members Dean & Britta, Kasabian, Thievery Corporation, stellastarr*, Oh No! Oh My!, and bunch of low-level indie bands. (What, Tommy Lee was busy?)

These limited edition t-shirts and the artists who designed them will appear in a six-page fashion feature (shot by photographer Mick Rock) in the March issue of Playboy, which-- true to the somewhat confusing nature of print publication-- comes out February 9. Playboy will make the t-shirts available for public purchase in late spring/summer at select retailers and online at www.shopthebunny.com. In the fall, Playboy will auction the "original prototype" t-shirts to benefit LIFEbeat: The Music Industry Fights AIDS.

So just to set all of this straight for you, a porn magazine asked some musicians to make t-shirts for a fashion spread and eventually an AIDS benefit. Hey, maybe the folks at Playboy are on drugs after all!

Our heads are still spinning, but the full list of artists who contributed t-shirt designs is below.

The Bronx
Dean & Britta
The Flaming Lips
Home Video
Illinois
Johnossi
Kasabian
Lil Jon
Metric
Monsters Are Waiting
Oh No! Oh My!
Rhymefest
Soulwax
stellastarr*
Tahiti 80
The Thievery Corporation
Trainwreck Riders
Whitestarr
Your Vegas