Pitchfork

Some things defy explanation except as the sum of their parts, and the "How Do You Banana Malibu?" video contest is a prime example. Here are the contest's parts: RJD2, an expanded "flavor portfolio," YouTube, "Day-O (Banana Boat Song)", the guy who played Pedro in Napoleon Dynamite, and the choice between a tropical banana grove or $25,000 in cash.

Obviously, alcohol is also involved.

For those whose brains have not exploded, here's how the items on that list fit together: According to a press release, rum brand Malibu is introducing banana into its "vibrant flavor portfolio," and to do so, the company is sponsoring a video contest through YouTube.

Until June 13, contestants (fill out entry form here) can upload video accompaniments of the Malibu Banana-commissioned RJD2 remix (download here) of the fruit's definitive song, the immortally inane spring break classic known as "Day-O (Banana Boat Song)".

The viral video public will then determine the 10 best videos by June 22, and on June 25, Efren Ramirez-- aka the guy who played Pedro in Napoleon Dynamite-- will select the winner "based on creativity, originality, and capturing the spirit of Malibu."

That winner will receive "the deeds to a lush tropical banana grove or a $25,000 cash prize alternative," and if that person chooses the former, we wish him or her good luck explaining to the roommates the sudden presence of a banana grove in the apartment to. "Um, what banana grove?"

You must be 21+ to enter the contest, and each person depicted in the video must be at least 25 (click here for the full list of contest rules). Since the most prolific YouTube users usually seem to fall short of both age requirements, I will be out on the tetherball court selling fakes at recess starting today.