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Cumming: the fragrance |
The sun is shining, the birds are chirping and you're camping in a lush forest. You're hungry and thirsty. You open your knapsack and look for something to eat. Ack! You've got nothing but a pepper shaker and a bottle of whiskey. You're tough. You don't care. You eat some pepper and drink straight from the bottle, spilling a little of the spice and the liquor on your shirt and pants. So what? This is what campers do. Unfortunately, the pepper isn't enough to sustain you, and the whiskey goes straight to your head. You pass out in the pine-needle-strewn dirt. (Doesn't matter --sleeping bags are for wusses.) The afternoon moon rises -- the air is crisp, and you realize you're cold. You put on a leather jacket, hop into a '78 Camaro, light up a good cigar and do a dozen rubber-burning donuts in the parking lot by the ranger's station. What do you smell like? Cumming -- the fragrance, perhaps.
Alan Cumming, the star of Broadway's "Cabaret" and the blockbuster film "X-Men II," has followed in the footsteps of his celebrity cohorts and released a fragrance. But unlike Elizabeth Taylor, who gave her perfume the luxurious name "White Diamonds," or Britney Spears, who chose the far more enigmatic moniker, "Curious," Cumming simply used his last name for his fragrance, which costs an affordable $69 for a 3.4 oz. bottle.
To develop the product, Cumming teamed up with renowned perfumer Christopher Brosius, the man who created the innovative Demeter fragrances Dirt and Worms. Although Cumming -- the fragrance -- forgoes floral aromas, it actually has a more refined sensibility than the drunken camping scenario suggests. But unusual creations are a Brosius trademark, and this is no exception. Consider some of the source scents: black pepper, scotch pine, whiskey, cigar, Douglas fir, burned rubber, leather and highland mud.
Despite the suggestive name, the fragrance is marketed as "beyond gender," in the hopes that men and women alike will delight in dousing themselves in the hyper-masculine scent of Cumming.
If all goes well -- and there's every reason to believe it will, as most celebrity fragrances have proved successful (including Donald Trump: The Fragrance, by Estee Lauder ) -- Cumming plans to release a slew of related products, including Cumming All Over, a body lotion.
Moreover, the community-oriented Cumming is selling original prints of the photos found inside each box of the fragrance to raise money for AmFAR.
The product rollout is small. But if you're ready to drop $69 on a bottle of the wickedly humorous activist-actor's fragrance, you can do so at http://www.cummingthefragrance.com.
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