All posts in Collaboration
A Socially Networked Company Makes for a More Human Workforce
For business, one of the biggest and most under-realized advantages to integrating social networking tools is its ability to humanize a corporate workforce beyond just the typical four walls of a cubicle or office. Without social networking tools, companies risk problems not being resolved, ideas becoming stagnant and employees feeling underutilized or underappreciated. So, if you're a company wondering how you can unify your global workforce, social technologies are an excellent step to building a more collaborative, productive and HUMAN workforce. [read more]21st Century Collaborative Enterprises: The Customer Case
There’s lots of amazing thought leadership out there with respect to how collaboration and engagement between employees is broken. Whether the early cases that were made for bottom up emergent uses by professor Andrew McAfee, to dynamic networks, to collaboration at the intersection of process and context and finally,... [read more]Announcing: Humans Are Now in Charge of the Consulting Business
Often I have found over the past three or four years that we’ve been “doing” social media, whenever I’ve encountered some terrific insight, some thorough piece of research, or just some well-informed social marketing strategy, Francois Gossieaux has been behind it. We’ve shamelessly, if transparently, picked his considerable brain... [read more]Explorer Revealed on Facebook: Exclusive Interview with Scott Monty
It’s hard to go anywhere today on the web and not get the news that Ford is “revealing” its latest version of the Explorer, the SUV that practically launched the category many years ago. Social Media Today checked in with blogger, friend and member of Social Media Today, Scott Monty, to get a behind-the-scenes look at the launch.... [read more]Are Luxury and Social Media an Incompatible Match?
As an industry that is known for avant-gardism, innovation and creativity, it may not be immediately apparent why luxury brands and social media have been locked in a love-hate relationship. Luxury brands have been afraid of the big bad wolf of social media and it does not seem as if luxury brands are the trendsetters in regards to this... [read more]dotSUB: Spread your message into other languages
One of my favorite Web 2.0 collaborate production sites of all time is dotSUB -- tagline: "Any video. Any language." I've been bumping into Michael Smolens, CEO and founder of the innovative startup, for the past couple of years at video and social media conferences on both coasts.dotSUB is a Web-based tool that enables the subtitling,... [read more]My Social Media Summer Reading List
As you head to the beaches, and because many of you in social media have trouble distinguishing your personal lives from your professional, I thought I might tap into my library of terrific books recently shared with me by leading social media practitioners, consultants, and friends of SocialMediaToday. So, no, this is not the summer to... [read more]Who Owns Social Media And Why It Should Not Be You
Determining who is in charge of social media can be a daunting task. Even when social leadership is channeled through the executive suite, it does not stop at the executive level. Often the question becomes “who owns social media?” within the organization.For many new initiatives, he who first touches the new “thing” becomes its ultimate... [read more]The Benefits of Reaching out to your Community.
SOURCE CREDIT: This blog was written by Katie Urbain and originally posted to the ADM Professional Community blog, which is moderated by Ralph Paglia. Katie's original post and source of this re-post is at: http://www.automotivedigitalmarketing.com/profiles/blogs/marketing-benefits-of-reaching [read more]Members, click here to find out what you need to know about our new site!
Jonathan Salem Baskin is a strategist who writes a regular column on Advertising Age, posts on his award-winning marketing blog, and has written two books. Read more»
John H. Bell heads up the 360° Digital Influence team and teaches graduate studies in Digital Influence at Johns Hopkins University. Read more»
John A. Byrne is chairman and editor-in-chief of C-Change Media Inc. and the author or co-author of eight books including two national bestsellers. Read more»
Vanessa DiMauro is the CEO of Leader Networks and has been creating successful online communities and networks for more than fifteen years. Read more»
Maggie Fox is the founder and CEO of Social Media Group and was named one of the Top 100 Marketers in the 100th anniversary edition of Marketing Magazine. Read more»
Rachel Happe is a Co-Founder and Principal at The Community Roundtable and a blogger at The Social Organization. Read more»
J.D. Lasica is a consultant to organizations of all types and is considered one of the leading authorities on social media and the revolution in user-created media. Read more»
Brian Solis is author of the new book Engage, and is globally recognized as one of the most prominent thought leaders and published authors in new media. Read more»
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