All posts in Collaboration


A Socially Networked Company Makes for a More Human Workforce

July 31, 2010 by Elizabeth Lupfer
For business, one of the biggest and most under-realized advantages to integrating social networking tools is its ability to humanize a corporate workforce beyond just the typical four walls of a cubicle or office. Without social networking tools, companies risk problems not being resolved, ideas becoming stagnant and employees feeling underutilized or underappreciated. So, if you're a company wondering how you can unify your global workforce, social technologies are an excellent step to building a more collaborative, productive and HUMAN workforce. [read more]

21st Century Collaborative Enterprises: The Customer Case

July 31, 2010 by Sameer Patel
There’s lots of amazing thought leadership out there with respect to how collaboration and engagement between employees is broken. Whether the early cases that were made for bottom up  emergent uses by professor Andrew McAfee, to dynamic  networks, to collaboration at the intersection of process and context and finally,... [read more]
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Announcing: Humans Are Now in Charge of the Consulting Business

July 27, 2010 by Robin Carey
Often I have found over the past three or four years that we’ve been “doing” social media, whenever I’ve encountered some terrific insight, some thorough piece of research, or just some well-informed social marketing strategy, Francois Gossieaux has been behind it.  We’ve shamelessly, if transparently, picked his considerable brain... [read more]
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Explorer Revealed on Facebook: Exclusive Interview with Scott Monty

July 26, 2010 by Robin Carey
It’s hard to go anywhere today on the web and not get the news that Ford is “revealing” its latest version of the Explorer, the SUV that practically launched the category many years ago.  Social Media Today checked in with blogger, friend and member of Social Media Today, Scott Monty, to get a behind-the-scenes look at the launch.... [read more]

Are Luxury and Social Media an Incompatible Match?

July 25, 2010 by Sara Riis-Carstensen
As an industry that is known for avant-gardism, innovation and creativity, it may not be immediately apparent why luxury brands and social media have been locked in a love-hate relationship. Luxury brands have been afraid of the big bad wolf of social media and it does not seem as if luxury brands are the trendsetters in regards to this... [read more]

dotSUB: Spread your message into other languages

July 12, 2010 by JDLasica
One of my favorite Web 2.0 collaborate production sites of all time is dotSUB -- tagline: "Any video. Any language." I've been bumping into Michael Smolens, CEO and founder of the innovative startup, for the past couple of years at video and social media conferences on both coasts.dotSUB is a Web-based tool that enables the subtitling,... [read more]
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My Social Media Summer Reading List

June 30, 2010 by Robin Carey
As you head to the beaches, and because many of you in social media have trouble distinguishing your personal lives from your professional, I thought I might tap into my library of terrific books recently shared with me by leading social media practitioners, consultants, and friends of SocialMediaToday. So, no, this is not the summer to... [read more]

Who Owns Social Media And Why It Should Not Be You

June 29, 2010 by VanessaDiMauro
Determining who is in charge of social media can be a daunting task. Even when social leadership is channeled through the executive suite, it does not stop at the executive level. Often the question becomes “who owns social media?” within the organization.For many new initiatives, he who first touches the new “thing” becomes its ultimate... [read more]

The Benefits of Reaching out to your Community.

June 28, 2010 by RalphPaglia
SOURCE CREDIT: This blog was written by Katie Urbain and originally posted to the ADM Professional Community blog, which is moderated by Ralph Paglia. Katie's original post and source of this re-post is at: http://www.automotivedigitalmarketing.com/profiles/blogs/marketing-benefits-of-reaching [read more]