All posts in Social Networks


What's Your Social Identity?

July 22, 2010 by Peggy Dau
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I met with some potential business partners today.  Given my focus on helping clients figure out their strategy for using digital media solutions to tell their story online, I recognize the value brought by business partners who can develop custom applications, provide graphic design, tweak SEO or create video content.  We... [read more]

Libraries Need A Social Media Strategy in a Digital Age

July 22, 2010 by RoyWells1
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Today I joined a Facebook group called Pennsylvania’s 5.6 Million Library Cardholders Can’t Be Wrong. I was motivated to join because I have been thinking about the whole conversation occurring around libraries in general, and funding of them specifically. Back in March I read an article that really questioned the relevancy of libraries... [read more]

Social Media – Cut Through The ‘Guru’ Puffin Poo

July 22, 2010 by MikeMcGrail
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Social Media. Never have those two words been uttered more than in the last couple of days (note – that is not an official stat…). One of the reasons for this is the fact that Facebook have announced that they now have 500 million accounts. Everybody tells you that this means that if FB was a country, it would be the third largest in... [read more]

Automating Social Media?

July 22, 2010 by Soulati.com
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  The “bots” are at it in force, and their victims are the industries nascent in adoption of social media. In a social-media presentation I gave recently to a group of 20 executives who own auto repair facilities nation-wide, someone announced they were doing a three-month trial with a supplier who is going to automate social... [read more]

Infographic: The Rise and Fall of Social Networks

July 22, 2010 by DerekBaird
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Facebook has announced that it now has 500m active users, just six years after it was first launched. The site has become the poster child of social networking on the web. However, other networks have not fared so well. View Large | via www.bbc.co.uk [read more]

Seven Reasons to Start Social Networking Now

July 22, 2010 by SundeepKapur1
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Many organizations are still trying to figure out the right approach to social networking before they venture in. Many more are 'half-way in' and do a 'not so good' job in consumer engagement. Here are seven reasons why you should get in.1 - You have to reduce costs. As marketers we pay for brand impressions. Many of our brand... [read more]
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Why PR Professionals Need to Understand Social Media

July 21, 2010 by Robert A Burns II
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I've heard every adjective from 'genius' to 'gimmicky' to describe social media's impact on the 21st-century modern world. "It's the greatest thing since sliced bread," some will tell you, as they check into Foursquare on their iPhone over a hot cup of coffee. To others, it's "just a fad," only useful for an occasional Facebook wall post... [read more]

Why Our Business is Leaving Social Media

July 21, 2010 by RobertBacal
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Q: In April you announced that your company will be leaving social media by the end of 2010. Are you still going to do that? Robert: Yes. Nothing has happened in the last months to suggest that I should be spending ANY time on the major social media platforms, at least in terms of business results. I suspect our pull back or pullout,... [read more]

Content Hunters: Social Media Edition

July 21, 2010 by JoeyStrawn
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My wife and I moved into our first house last September.  The process we went through to find the house lasted about 4 months, caused many marital disputes, 3 abandonments of looking at houses all and hundreds of miles put on my car.  It was one of the most enjoyably terrible experiences of my life, but one thing that came out... [read more]

Social Media Smarts for Teens

July 21, 2010 by StephanieSchwab
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 This past weekend I was fortunate to be asked to present a series of seminars on Social Media Smarts for Teens at Morry’s Camp, a wonderful program for youth development that attracts kids from all over New York and Connecticut.   It was a great experience on a number of levels.  First of all, I haven’t been in a... [read more]

5 Social Media Challenges That Brands Struggle With

July 21, 2010 by Sarah Hartshorn
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As powerful as social media is perceived to be there’s still quite a bit of mystery that surrounds it. Brands recognize that they need to be involved, but they’re struggling with assigning a dollar-value on social media exposure and how it equates to revenue. Because there aren’t any tools or systems in place that can spit out data on... [read more]

Generating inbound links using social media

July 21, 2010 by RichardStone
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Already this week, I’ve looked at generating inbound links using technical PR and generating inbound links using Blogging. Today I’m going to do the same thing with respect to social media.The first step is to take advantage of the inbound links that each social media web site offers as part of the profile creation process. Here’s a... [read more]