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All posts in Social Software

If you’re searching for something, will you Facebook it?

August 12, 2010 by Keredy Stott

Excitement seems to be bubbling about Facebook’s Open Graph Search Engine – will it work, will it be useful and, excuse the pun, will it be liked? [read more]

Extensive List of over 40 e2.0 Micro-Blogging Case Studies and Resources

August 10, 2010 by Elizabeth Lupfer

Micro-blogging is the social media buzzword that gets some serious mojo going for those of you passionate about social networking for the enterprise (myself included). There are a plethora of tools available, and if you want a quick snapshot, you should read this CIO article on "12 Microblogging Tools to Consider." In response to... [read more]

SocialDevCamp: Marketers Working with Developers for Social Solutions

August 3, 2010 by Caleb Gardner

As a marketer, the appeal of SocialDevCamp Chicago is in its uniqueness. Let's face it: if you're interested in social media in any capacity, there are no shortage of industry events to attend. But there are few that offer the opportunity to network with business executives and developers alike. [read more]

Social CRM: Thinking Outside the “Call Center” Box

August 1, 2010 by Harish Kotadia

If one studies history of automobiles, the first cars powered by internal combustion engines running on fuel gas appeared as early as 1806. But early autos were little more than horse drawn carraige fitted with an engine. It was not until 1889 that Gottlieb Daimler and Wilhelm Maybach designed a vehicle from scratch... [read more]

Target your local media with the help of social networking sites

July 30, 2010 by Keredy Stott

For small businesses, charity organisations, sports clubs and community groups, the local media is at the centre of their PR strategy. Articles and slots help to bring in that new customer, volunteer or player because they recall the name they heard or read. Picking up the phone and sending emails don’t always work and penetrating the... [read more]

Listen Up, Location-based Services... Chicks are Influencers Too!

July 29, 2010 by Elizabeth Lupfer

Forrester's most recent study on Location-based services indicates that men are the majority users of these apps. However, this demographic will rapidly soon change, so any brand can and should venture into location-based services whether they focus more on male or female consumers. [read more]

Niche Social Networks Turn to Social Gaming and Social Entertainment

July 25, 2010 by GauravMishra

Here’s a interesting Social Gaming Summit 2009 panel discussion on player acquisition and retention for social games – The panelists made several interesting remarks about acquiring and retaining social game players – 1. Facebook is a more superior platform for both acquiring and retaining users. Facebook gives game... [read more]

Flipboard: Curated Social Content for Magazine Enthusiasts

July 21, 2010 by Abrams Research LLC

For those whose friends are social networking content sharing fiends, the iPad app Flipboard offers a unique “social magazine” format for consuming friends’ digital content. The first time I saw this application, I loved the concept, the interface, and the overall design. The idea of creating a real-time visually pleasing social... [read more]

Web Journal and Jeremiah’s Brand Monitoring, Social Analytics, Social Insights

June 26, 2010 by Marshall Sponder

This was a long week and the insights keep piling up – in this case, Jeremiah Owyang’s latest matrix on Brand Monitoring, Social Analytics, Social Insights was posted today and had some pretty perceptive comments in what it said and what left out. I suspect Altimeter Group does a bit more than create matrix diagrams like the one on Brand... [read more]