All posts in Tools
5 Ways to Nurture Client Relationships Using Social Media
With the noise and flood of information on the networks, don’t let your clients get lost in the social shuffle. Here are easy ways to stay connected with clients in meaningful ways. [read more]Experience on the Edge Podcast Episode 1 - CRM, New Books, and More
Segment 1 – Opening Gun After opening the show with the intro, #1’s Opening Gun does two things. First, goes through the format of the show – reflected in the segment titles here. Second, though, I editorialize on why I see that there is the beginnings of a serious discussion on the convergence of especially Social CRM and... [read more]4.5 Tips for Overcoming Creative Inertia
Like many of our human impulses, creativity seems to come in bunches. Some days you are completely stuck thinking in the box, and some days you are running circles around that box without ever getting dizzy. It’s a fickle, frustrating reality, but there are a few ways to go from the desert of dullness to the jungle of productivity. (Btw... [read more]Social Media Inspires the American Dream
If you were raised in America, that means you were exposed to the basic premise of the American Dream which is that in America anything is possible. If you are willing to work hard enough you can be whatever you want to be.Social media is one way that has given new life and inspiration to this concept. For years kids who grew... [read more]5 Things You Need To Know About Facebook Places Right Now
The official luanch of Facebook's new location-based application, Facebook Places, has a few people talking and many of us wondering what this means for business - if anything at all. Here are five things you should know about Facebook Places right now: [read more]SocialDevCamp: Marketers Working with Developers for Social Solutions
As a marketer, the appeal of SocialDevCamp Chicago is in its uniqueness. Let's face it: if you're interested in social media in any capacity, there are no shortage of industry events to attend. But there are few that offer the opportunity to network with business executives and developers alike. [read more]Extensive List of over 30 Enterprise 2.0 Case Studies and Reports
This list is referenced in my post: A Socially Networked Company Makes for a More Human Workforce (via The Social Workplace)It’s only natural that everyone wants to know what everyone else is doing. Building an effective enterprise social technology strategy means looking into what other companies have deployed and whether or... [read more]Twitter “Unfollowers” Should Be More Like Nike
You might be wondering, from reading the title, what exactly this has to do with public relations. It has everything to do with it. I’ll explain: In recent weeks, I’ve noticed the strangest phenomenon at social networking website Twitter: It seems that there are more people there talking about “unfollowing” others than there are people... [read more]Target your local media with the help of social networking sites
For small businesses, charity organisations, sports clubs and community groups, the local media is at the centre of their PR strategy. Articles and slots help to bring in that new customer, volunteer or player because they recall the name they heard or read. Picking up the phone and sending emails don’t always work and penetrating the... [read more]Web Journal and Jeremiah’s Brand Monitoring, Social Analytics, Social Insights
This was a long week and the insights keep piling up – in this case, Jeremiah Owyang’s latest matrix on Brand Monitoring, Social Analytics, Social Insights was posted today and had some pretty perceptive comments in what it said and what left out. I suspect Altimeter Group does a bit more than create matrix diagrams like the one on Brand... [read more]Foursquare Fatigue (24)
Jonathan Salem Baskin is an author who writes a regular column on Advertising Age & posts on his award-winning blog. Read more»
John H. Bell heads up the 360° Digital Influence team & teaches graduate studies in Digital Influence at Johns Hopkins University. Read more»
John A. Byrne is chairman & editor-in-chief of C-Change Media Inc. & the author or co-author of eight books. Read more»
Vanessa DiMauro is the CEO of Leader Networks & has been creating successful online communities for over 15 years. Read more»
Maggie Fox is the founder and CEO of Social Media Group & was named one of the Top 100 Marketers in Marketing Magazine. Read more»
Rachel Happe is a Co-Founder and Principal at The Community Roundtable & a blogger at The Social Organization. Read more»
J.D. Lasica is a consultant who is considered one of the leading authorities on social media & user-created media. Read more»
Brian Solis is author of Engage, & is recognized as one of the most prominent thought leaders & authors in new media. Read more»
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