1 point by SwellJoe 1 day ago | link Can't beat the price. I just wonder if it reaches anyone...It's a great interface, and has the best user experience of all of the news wire type companies I've seen, but it's also free...and since anyone can send out a press release any time they feel like it, for absolutely no cost, it pretty much guarantees nobody is paying attention. Or am I missing something?
1 point by SwellJoe 1 day ago | link I've used eReleases to reasonable effect, but it seems to be a nebulous field with no one listing prices or describing services rendered very well. Anybody have any clarity to offer?
2 points by aaroneous 1 day ago | link No really. The wire services that you can pay for are mostly junk, same with PR Web. It'll get picked up on google, and some sites syndicate the content, but as far as generating any legit interest from the press they're just not a reliable way to go.
The answer is to develop a press list and contact them individually.
And it'll do no good to send your press release to my Mother, she wouldn't want it.
Just to mention someone we can all recognize. But it's pretty well-understood that PR (not just press releases, but the whole process) is more valuable than any amount of advertising that small companies can afford.
