Advertising in The Other Paper
Overview
Published since 1990, The Other Paper is Columbus's largest and best read news and entertainment weekly. Our news, features, reviews and listings all answer a basic question: What do people in this city want to know more about this week? That's why Central Ohio's active and affluent consumers turn to The Other Paper every Thursday.
The Other Paper is a member of the Association of Alternative Newsweeklies (AAN).
Circulation and Readership
Every Thursday The Other Paper delivers 53,000 papers to more than 900 locations citywide. Total readership is 285,900 (Media Audit Nov.-Dec. 2004), which represents 23% of the Columbus market. Audited by Verified Audit Circulation (VAC).
Reader Demographics
Median age: 39.22; Columbus market median age is 42.7.
41% are 18-34, 34.1% of Columbus adults are 18-34.
56% are 25-49; 51% of Columbus adults are 25-49.
56.9% male, 43.1% female.
Average household income: $67,728.
29.8% hold professional/managerial positions.
49% are married, 51% single.
Source for demographic information: Media Audit Nov.-Dec. 2004.
Display Advertising Deadlines
Advertising space must be reserved by 3 p.m. on the Friday prior to the Thursday issue. Holidays may require earlier deadlines.
Display Advertising Rates, Specifications, Terms and Conditions
Available upon request.
For more information and to receive The Other Paper's Media Kit (above),
contact:
Meggin Weimerskirch
Assistant Advertising Manager
meggin-w@cm-media.com
For classified advertising information, please call SNP at (614) 785-1200.
The Other Paper
5255 Sinclair Road
Columbus, Ohio 43229
(614) 847-3800
(614) 848-3838 FAX
|